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What incentive coupons are for

Reading time
2 min
Incentives
October 27, 2026
afrus.ai
Learn what incentive coupons are for, how to create them and how to share them with a link that already applies them.
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A coupon makes the gift easier to get: it lowers the minimum amount needed to receive it. It doesn't change what the donor is charged.

For example: if a gift is received from 100 and the coupon is 20%, with the coupon it is received from 80. The donor donates the amount they choose.

Coupons are useful to reward a group (your volunteers or the people at an event) or to run a promotion by email or on social media. A coupon works on every form in the campaign that has gifts.

How to create a coupon

  1. Open coupons. In the campaign's Incentives tab, go to Coupons and click "Create coupon".
  2. Write the code. Between 3 and 15 letters or numbers, for example CHRISTMAS20.
  3. Choose the discount. Between 1% and 90%.
  4. Set the expiry date and how many times it can be used in total.
  5. Choose which gifts it applies to (if you don't check any, it works for all) and whether it works for one-time donations, monthly donations or both.
  6. Save. Click "Create coupon".

How to share it

In the coupon's row, click "Copy link". That link opens the form with the coupon already applied: paste it as is in your email or post.

Frequently asked questions

Can a person use it more than once?

No. Each person can use a coupon only once.

What happens when it expires?

It becomes Expired, or Used up when its uses run out. To use it again, change the date or the number of uses.

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